about us



My name is Paul and I'm the founder of Son of Man! We are a brand with a mission to end homelessness in Aotearoa.


I started this brand because at a conference in 2018 I believe God put it on my heart to make a real tangible difference in the lives of the homeless. We then launched on January 1, 2019.  

There are a few different definitions of homelessness but my main priority is those without shelter. In 2018 this number was 3,642 according to the Ministry of Housing and Urban Development. 

Currently, $5 from each order goes directly to improving the lives of those who sleep rough in our nation. As we grow, we'll hire those same people.

I try to document as much of the journey as I can with our fans. You can check it out here:


YouTube: https://www.youtube.com/channel/UChgu2VTye-aPh9v_HwBZAAw

Podcast: https://anchor.fm/thesonofmanpodcast


I greatly appreciate any support you make towards this crazy vision. 



Creator of Son of Man

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